Here is how to find which keywords are performing for your website
Digital marketing is not easy and performing while competing with thousands of competitors required a lot of hard work and excellent skills. Search Engine Optimization is a process which can boos t your website performance. And get ranks on search engine result pages. But it’s hard for you to find out the performing keywords for your website. Most of the time people start looking for tools to perform this check. Even there are thousands of tools available which claims that they can find performing keywords for your website. But the question whether you could find performing keywords for your website without any paid tool or not?
The answer is YES, you can find the best performing keywords for your website without using paid tools. Today I am going to share some good steps by which you can find out the keywords which are ranking for your website. For this you don’t need any paid tool. But you can use google webmaster aka Google Search Console and Google Analytics. Both the tools are free and must to have for every SEO Guy.
Step 1 Finding keywords performing for your website by Google Search Console
Login to search Console
Choose the property
Click on “Performance” from the left hand side menu
Now scroll down and choose queries
As you can see in the above image, queries are listed in console which people are using to find out my blog. These queries are basically they keywords performing for my website. If you follow the process, you can find keywords performing for your website. You can download the data on weekly basis, monthly basis and quarterly basis to conduct a keyword analysis for your website. Download the keywords in excel sheet and analyze which are the best keywords performing for your website.
Step 2 Finding keywords performing for your website by Google Analytics
Login to Google Analytics
Choose the website property & click All website data
Now Click on Acquisition
Select Search Console
Now you can see the keywords which people have used to search your website. You can again export the list of keywords from the console for keyword analysis. While you were collecting the data, you can adjust the dates according to your need. I’ve shown you the data of last 7 days for my blog.
You can adjust the dates according to your choice. All you need to do is go to top right section of the console and select the date range. You can select 7 days, One Month, Today, yesterday and even custom the date for a long date range. It’s totally up to you.
Refer the Screenshot below.
In order to collect more data for performing keywords we can use dates options.
Hope these steps for finding performing keywords for your website would help you to analyze keyword performance in a better way. The best part is, you don’t need any paid tool to do so. You can do it by available Google tools.
Comment below if you could add more options to the list. All the feedback and suggestions are welcome.